The next chapter in the beauty industry’s journey towards greater integrity, innovation, and creativity.

In the realms of optimism, sensory exploration, and artistic distinction, we, a united collective of innovators, environmental advocates, scientists, and beauty industry experts, introduce Gorgeous Nothings. This initiative marks a transformative chapter in the beauty industry, championing unwavering integrity, groundbreaking innovation, and limitless creativity. Gorgeous Nothings is not just an endeavor but a commitment to uphold unparalleled ethical and environmental standards in cosmetics. We are dedicated to fostering accountability within companies, shedding light on the impact of their products on individuals and the planet. Through targeted campaigns, we expose unethical beauty practices, addressing issues including Greenwashing, Excessive Consumption, and Superfluous Packaging.

Join our community of insiders disillusioned by the state of our industry.